Miami Beach Marketing 305 | Social Media Advertising
Social Media and Search Engine Marketing (SEM)
How often do you have a conversation that begins with "guess what I read on Facebook today?" or "you know what I saw on Instagram?". If you are a part of today's culture, then you engage in Social Media platforms and the answer is, quite often. More often than you realize, the topics of most conversations being had today are influenced by what was seen or read on Social Media. Your friends, your family, their connections and word of mouth alone being passed through the Social Media pipeline can bring traffic to your business on a daily basis. For every 1 person you know, they know 100 more. These connections are valuable and can be used to reach a much larger audience.
Search Engine Marketing (SEM)
Not to be confused with Search Engine Optimization (SEO), SEM mostly consists of sponsored ads placed on social media platforms like Facebook, Instagram, Twitter and even attached to search engine results on Google and Bing. A good way to compare SEO and SEM is: SEO is advertising for your business geared towards people who are actively searching for your product or service, and SEM is geared towards people who are interested in the types of products or services your business offers, but aren't necessarily looking for them.
Social Media Business Account Management
Having a prominent online presence takes consistency and strategy. Managing multiple social media accounts is tedious and time consuming when you have a business to run. Let us take control of the wheel. With professional social media account management, you can be sure your pages will stay current with the progress of your business. Daily posts with engaging content and paid advertising are integral parts of growing your business. Our team excels at creating stunning advertisements that can be used across multiple channels to increase traffic and generate new leads.
Social Media In South Beach
In order to corner the market, you're going to have to be everywhere. That includes social media platforms where your friends and family interact. You want your business to be a household name as much as it is a professional market place. With proper Social Media account management and consistent Search Engine Marketing (SEM), we are able to generate organic leads with a high conversion rate and referral business while driving more traffic to your website.